Kids channels saw a dip in ad volumes of sugar confectionaries and biscuits
Radio showed a striking growth as a medium with an indexed growth of 14%
The Southside Story 2018 gives insights into the AdEx trends in South Indian state
Samsung stood third in the TV category.
Highlights: • Food & Beverage Sector Advertising on TV witnessed 7% Ad Volume growth during Jan- Jun 2013 in comparison with Ad Volumes in Jan...