Brands may allocate up to 40 per cent of retail media budgets to quick commerce
Retail media spend jumps 31 per cent as over 2,000 brands advertise via ChatGPT
Combined quarterly advertising revenue tops $162 billion as AI and retail media reshape the global ad market
Ad Intel AI combines verified media data with AI to help brands track rivals faster
Segment to account for one-third of M&E ad market as brands shift budgets to commerce
