Study of 4,000 users finds 97 per cent watch videos daily on Meta platforms.
MUMBAI: India’s direct-to-consumer sector enters 2026 not with a bang but with a balance sheet and a to-do list. The Zero to Rs 100 crore playbook,...
MUMBAI: It’s reel life, not real life, that has India hooked. Five years since its debut, Instagram reels has danced its way to the top of...
MUMBAI: Saregama has snapped up a further 36.63 per cent of Pocket Aces for a cool Rs 127.47 crore. This latest splurge, a second tranche if...
MUMBAI: Meta has dropped digital innovations, unveiling AI-powered creator marketing solutions that promise to turn brand partnerships into growth rockets. Meta director and head of ads...