This diverse array of sponsors underscores the tournament's widespread appeal and importance.
TAM Sports: IPL 17 TV ad volumes grew 19 per cent per channel compared to IPL 16
This move provided exposure to select IPL Campaigns from brands for the tournament.
For the second year, digital advertisers show continued preference for the medium.
HD reigns as top IPL advertiser pick with premium reach, brand impact, and trusted measurement.
