Heartfelt ad in Kannada and Telugu ties Bevu Bella symbolism to shared joy.
India’s most famous biscuit birthplace joins Mumbai’s long march from factories to finance
Biscuit maker shuffles dairy leadership as it looks to cream off more profits
From gaming apps to gutkha kings, advertisers go berserk chasing cricket’s billion-strong eyeballs
Ad volumes surge as categories & advertisers pile into IPL 18, in a battle for viewer attention
