MUMBAI: It is a kids marketeers dream acquisition. MTV Networks, owner of youth and kids cable channels MTV and Nickelodeon, has acquired NeoPets Inc., the owner...
MUMBAI: Nielsen//NetRatings, which claims to be the global standard for Internet audience measurement and analysis has reported findings from the Plan Summer 2005 study. This examined...
MUMBAI: Harris Corporation (NYSE: HRS) is introducing Vision Global, a product suite that integrates powerful media sales, scheduling, and digital asset management tools to bring a...
MUMBAI: Nielsen Media Research in the US has announced that, for the first time in its history of measuring television audiences, it is making available via...
MUMBAI: Nielsen Entertainment, which provides Actionable Entertainment Intelligence (AEI) in the US and BigChampagne Online Media Measurement, have entered into a strategic relationship. The two parties...