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MUMBAI: Drawing on its resources in media audience measurement, Nielsen Media Research has launched GamePlay Metrics in the US. This is a new rating service for...
MUMBAI: Wegener which provides equipment for US television, audio and data distribution networks worldwide has announced receipt of an order from Nielsen Media Research for the...
MUMBAI: US television ratings service provider Nielsen has announced that The Council for Research Excellence will soon begin its first detailed study into one of the...
MUMBAI: Nielsen//NetRatings, which provides data on Internet media has announced that the number of sponsored link advertising impressions on the Google and Yahoo! ad platforms grew...
MUMBAI: Rupert Murdoch’s strategy to acquire niche websites to generate online revenue streams has started delivering results. According to a market analysis, the newly acquired Newscorp...
