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From Starbucks to Emcure, companies are ditching uniform tone in favour of tailored messaging for millennials and Gen Z, and it is working
Study finds strong spending intent as romance expands beyond couples
NATIONAL: TechnoSport has launched on Slikk, the ultra-fast fashion app offering 60-minute delivery, as the activewear brand accelerates its push into quick commerce to capture Gen...
BENGALURU: India’s international travel story in 2025 was written largely by the young and the independent. According to Niyo’s Travel Report 2025, nearly two-thirds of all...
MUMBAI: Social media influencers are no longer just selling protein shakes and yoga mats. They are increasingly setting the tone for how Indians think about diet,...
