MUMBAI: TAM India will be presenting three papers at the WAM conference in Canada this June. This comes close on the heels of TAM’s success at...
MUMBAI: Is a television brand different from any other fast moving consumer durable goods (FMCG) brand? Is brand building for a TV brand different from an...
NEW DELHI: What may bring smiles on the faces of many, the government today indicated that certified adult content could be allowed on television at late...
MUMBAI: Have money, will watch what? Don’t we all want to know. The advertiser’s most sought after viewers, the ones with the serious money to spend,...
LV Krishnan, chief executive of TAM India, is a soft spoken man. But that could well have worked to an advantage for someone who been in...
