MUMBAI: The joint venture inked last year between television viewership ratings bodies Broadcast Audience Research Council (BARC) India and TAM Media for a meter management company...
MUMBAI: TAM Media Research, which launched its TV viewership app version 1.0 last year, has now packed a punch with the upgraded version 2.0 of the app....
MUMBAI: With increasing number of channels in the country, much of the interior towns have found solace in having free-to-air (FTA) channels. Doordarshan’s own Direct to...
MUMBAI: Even as it awaits the verdict of the Delhi High Court on the case filed by its parent body Kantar Market Research, media ratings agency...
MUMBAI: For the past three months, the focus of the entire TV industry has been on the new industry-backed Broadcast Audience Research Council (BARC). It was...
