MUMBAI: Ratings measurement service Tam is in expansion mode. Earlier this month it came out with an Elite Panel for Mumbai and Delhi. The aim is...
The CAS word gets TAM India CEO LV Krishnan thinking about what this brave new world could mean for the likes of the airtime sales exec...
MUMBAI: It has taken quite a while but media research agency Tam has finally got its Elite Panel up and running. This latest value addition for...
MUMBAI: News is here to stay and the market still has the capacity to absorb new entrants in a sector that has been witnessing explosive growth...
MUMBAI: In response to the latest NRS 2005 (National Readership Survey) findings that showed an increase in the television and satellite universe numbers, Tam Media Research...