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MUMBAI: Even as the broadcast community gets ready to put the lights out on India‘s TV ratings, TAM Media CEO LV Krishnan has suggested that he...
MUMBAI: TV ratings agency TAM Media has come under fire from time to time with the allegation that its ratings sample audience has been breached and...
MUMBAI: TAM Media Research, the only television audience measurement service in India, will conduct a survey in November in the four metros to get an estimate...
MUMBAI: With the government pressing for a new set of guidelines to check misleading ads, Asci, India’s advertising industry watchdog, has swung into action. The Advertising...
MUMBAI: TAM Sports, TAM Media Research‘s division that specialises in measuring the sports sponsorship RoI, has done an assessment on IPL 3 and 4 focusing on...
