MUMBAI: Shripad Kulkarni, veteran media maven and former ceo of Vizeum, is launching MatheMedia, a first-of-its-kind podcast that promises to crack the code of India’s fast-changing...
MUMBAI – Kantar released its ‘Health and Wellness in India’ report today, revealing significant shifts in consumer behaviour and preferences. Based on Kantar’s ‘India in Search’...
MUMBAI: The age-old Marlboro Man is losing relevance and Kantar has the receipts to prove it. In its latest study, The Indian Masculinity Maze, launched in...
MUMBAI: Samsung Ads, in partnership with Kantar, has unveiled a revealing new white paper titled ‘Beyond Awareness’, which lays bare the rising clout of Connected TV...
MUMBAI: India’s media landscape is turning the page, and the headline is clear: Connected TV (CTV) is booming, and one in four Indians is now digital-only....