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MUMBAI: GroupM Malaysia has subscribed to Kantar Media’s Dynamic Television Audience Measurement (DTAM) service, which is the new television currency for measuring the habits of Pay...
MUMBAI: GroupM Malaysia has subscribed to Kantar Media’s Dynamic Television Audience Measurement (DTAM) service, which is the new television currency for measuring the habits of Pay...
MUMBAI: WPP’s data investment management division Kantar has acquired a majority stake in its partner in Denmark and Sweden, Millward Brown Denmark ApS. Since joining the...
MUMBAI: Mindshare APAC has launched FAST Hub (Future Adaptive Specialist Team) in Singapore, supported by EDB, to enable brands to benefit from the growth opportunities appearing...
MUMBAI: comScore, Inc has launched two initiatives to expand mobile audience measurement in Indonesia. The global media measurement and analytics company has launched its syndicated Mobile...
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