Black Warrant sweeps the technical categories, Manoj Bajpayee and Huma Qureshi bag multiple honours at the fourth edition of ITSA.
New ad film celebrates modern fatherhood with emotional presence, rolls out on OTT, cinemas and OOH.
Fireside chat at AI Impact Summit 2026 highlights AI-driven content discovery and personalised storytelling
Digital reach hit 163 million, beating the 2024 final; up 56 per cent year on year
Voice and text AI lets viewers explore shows, sports and more naturally