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MUMBAI: Aiming at growth in a slowing economy, Multi Screen Media (MSM) has roped in early sponsors for the IPL at rates that are 10 per...
MUMBAI: TAM Sports, TAM Media Research‘s division that specialises in measuring the sports sponsorship RoI, has done an assessment on IPL 3 and 4 focusing on...
MUMBAI: Encouraged by the response to Cricket Attax, the official IPL trading cards game, Topps India Sports and Entertainment will be launching the Topps Slam Attax...
MUMBAI: Champions League Twenty20 on Star Cricket and ESPN has delivered an average TVR of 1.53 (not including qualifying matches), a slight improvement over the 1.44...
MUMBAI: The fourth edition of the Nokia Champions Twenty20 League is maintaining its average TVR of 1.46 on ESPN Star Sports (ESS) channels, same as that...
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