MUMBAI: The absence of the cricket World Cup, a less heavy calendar for Dhoni and his boys and the uncertainty over the Indian team‘s future performance...
MUMBAI: Japanese tyre manufacturer Bridgestone India has upped its marketing spends by 20 per cent to Rs 300 million this calendar year with 40 per cent...
MUMBAI: In its endeavour to engage its ever-growing fan base, Indian premier League (IPL) franchise Chennai Super Kings (CSK) has launched a fan engagement contest for...
MUMBAI: Shah Rukh Khan and Juhi Chawla co-owned IPL franchise Kolkata Knight Riders has got a new brand identity starting season 5 of the IPL. Created...
2011 was a year where sports took a leaf out of the success of the Indian Premier League (IPL) and announced leagues following a similar franchise...

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