MUMBAI: Once a luxury, now a lifestyle. Premiumisation in India is no longer the preserve of posh metros and plush wallets, it’s trickling down to rural...
MUMBAI: Sonal Jadhav has traded her corner office at Mindshare for the top job at Havas Media Network India, where she will serve as managing partner...
MUMBAI: India’s influencer economy is hitting its stride—and going hyperlocal. Ad-tech platform Kofluence has dropped the 2025 edition of its flagship report Decoding Influence, unravelling how...
MUMBAI: India’s advertising industry is on track for another year of robust expansion, with new projections from Magna forecasting total ad spend to reach Rs1.37 lakh...
MUMBAI: Somasree Bose Awasthi has stepped down as chief marketing officer at Marico Ltd, ending a nearly three-year stint at the helm of the company’s marketing...