Tata Group retailer uses films, retail activations and digital media to deepen home connection
FCB Kinnect campaign uses NEWS as North, East, West and South to celebrate unity
5000+ Colours of Freedom’ campaign links the Tricolour with individuality
Brand refreshes gifting range with packs from under Rs 100 to Rs 575
New film uses the Pookalam tradition to celebrate togetherness and Kerala's festive heritage
