5000+ Colours of Freedom’ campaign links the Tricolour with individuality
Revenue rises 18 per cent as decorative paints and overseas business shine
FY26 strategy centres on innovation, regional campaigns and premium growth.
New film shows how brand colours become the true addresses of Indian homes, building on last year’s warranty message.
Music-led film inspired by 'Rowdy Baby' positions product as "Waterproofing Ka Superstar".