MUMBAI: Goodlass Nerolac Paints limited has decided to reposition its exterior paint brand Nerolac Suraksha. The company launched a new ad campaign as a platform to...
BEIJING: Rupert Murdoch’s Star Group and Toyota Motor Corporation have formed a partnership to promote motorisation in China. The unique partnership marks the biggest collaboration to...
JAIPUR: After the evocative speech by the Big B, it was down to the serious business of what Ad Asia 2003 was all about – intellectual...
LONDON: WPP’s Mediaedge:cia (MEC) has created MEC:Sponsorship as the specialist sponsorship consulting division of MEC. The global media communications specialist is looking to reinforce its commitment...