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MUMBAI: International surveys show that events are being increasingly used as highly effective brand building and selling tools. Only they need to be used in synergy...
MUMBAI: Ever since the Telecom Regulatory Authority of India (Trai) bowled its bouncer at the cable fraternity recommending the 10 July 2003 notification on conditional access...
MUMBAI: “If ever you all come to Spain, keep one thing in mind – Don’t come alone or you’ve had it.” This can pass off as...
Cartoon Network’s brand popularisation drive Toon Cricket 2002 has scored some more brownie points for the channel this year. If the network’s figures of over 30,000...
