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Times Now cuts through the noise with new-age news formats

From sharp explainers to spirited editorial huddles, the channel rolls out a younger, punchier primetime playbook.

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MUMBAI: In a bid to sharpen its editorial edge and strike a chord with younger viewers, the English news channel has unveiled a refreshed weekday and weekend slate packed with explainers, newsroom conversations, hard-hitting interviews and fast-paced analysis. The revamp leans heavily into clarity, personality-driven journalism and conversational storytelling all while attempting to cut through the clutter of increasingly chaotic television news.

“Less noise, more news” may well be the unspoken motto behind Times Now’s latest programming overhaul.

Leading the weekend charge is Frankly Speaking with Zakka Jacob, where the Managing Editor steps into the spotlight for long-format interviews with some of the country’s most influential names. Known for his pointed questioning and no-nonsense style, Jacob’s show promises candid conversations over carefully rehearsed talking points. The programme airs on Saturdays at 10 pm and Sundays at 10 am and 10 pm.

Adding a more informal newsroom flavour is Editors Unplugged, a freewheeling editorial huddle featuring Zakka Jacob alongside Pranesh Roy, Madhavdas Gopalakrishnan, Shreya Dhoundial and Meghna Deka. Airing every weekend at 7:30 pm, the show swaps stiff studio debates for sharp, unscripted discussions on the week’s biggest talking points.

Weeknights, meanwhile, will see Madhavdas Gopalakrishnan front Times Now Briefing Room at 10 pm, a show designed to simplify the day’s biggest stories through explainers, focused debates and geopolitical insights without descending into the usual primetime shouting match.

Meghna Deka takes centre stage across two weekday bands. At 6:30 pm, Decoding Now promises real-time explainers and deeper context on politics, geopolitics and current affairs, while Times Now: Setting The Agenda at noon aims to push accountability-led journalism through investigations and hard questions.

The afternoon line-up also gets a brisk refresh. Afternoon Dispatch, anchored by Shreya Dhoundial at 1 pm, offers a quick yet comprehensive wrap of political, business and global developments, while Swati Joshi’s Times Now Newzify at 2 pm adopts a high-energy walk-and-talk format blending newsroom storytelling, graphics and live reporting.

Collectively, the new slate signals a strategic pivot towards cleaner storytelling, sharper editorial identity and formats built for audiences with shrinking attention spans but growing appetite for context.

For Times Now, the message is clear: in the battle for eyeballs, it is betting not just on breaking news but on breaking it better.

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