eNews
Warner & DC Entertainment launch websites for kids
MUMBAI: Warner Bros. Consumer Products (WBCP) and DC Entertainment have launched three new entertainment destinations for kids namely ScoobyDoo.com, LooneyTunes.com and DCKids.com that will engage fans with all their favorite Warner Bros. characters and DC Comics Super Heroes in a dynamic immersive experience, featuring original new content.
“Now, more than ever, providing universal access to a world of content is key to engaging even our youngest fans. We are excited to offer this new entertainment experience that delivers fun and engagement for kids across multiple digital platforms,” said Warner Bros. Consumer Products executive vice president Karen McTier.
With key interactive features designed to offer exciting content to kids any time they want from any Internet-connected device in the format they have grown to expect in today’s digital environment, ScoobyDoo.com, LooneyTunes.com and DCKids.com are now launched and will allow kids to experience immersive worlds 24/7 and connect with Warner Bros.’ beloved franchise animation characters and the famed universe of DC Comics.
The WB Kids character driven environments, ScoobyDoo.com and LooneyTunes.com, will inspire imagination and encourage interaction with many of Warner Bros.’ most recognizable franchise animation characters, including Bugs Bunny, Daffy Duck, Scooby-Doo, Shaggy and the Gang, engaged through fan-favorite content, exclusive videos, interactive and downloadable activities, comics and exciting games.
“With DCKids.com our goal is to provide a kids-focused online destination that delivers unparalleled access to our iconic characters such as Batman, Superman and Wonder Woman in a way that is fun, engaging and appropriate for our younger fans. We know kids have an affinity for our characters, and that interacting with DC Super Heroes can be inspirational and a powerful source of imagination and play,” said DC Entertainment SVP marketing and global franchise management Amit Desai.
DCKids.com will feature DC Comics’ Super Heroes, including Batman, Superman, Wonder Woman and more, in exciting games and interactive ways to play. Original digital shorts from Batman Unlimited and DC Super Friends will be featured on the site.
Developed for kids aged 4-11, the discoverable digital ecosystem offers relatable entertainment for kids through these immersive worlds that feature components such as original content, videos, downloadable activities, games, quizzes and contests. Additionally, an international market rollout in Australia, Brazil, France, Germany, Italy, Mexico, Portugal, Russia, Spain and the UK is planned for the coming months.
eNews
Piyush Thakur steps down as Inshorts’ chief revenue officer
Former vice president and cro says exit marks a new chapter after close to a decade of building revenue and partnerships at Inshorts Group.
NOIDA: Piyush Thakur has stepped away from Inshorts Group after nearly 10 years with the company, marking the end of a long tenure that culminated in his role as chief revenue officer.
In a farewell note, Thakur said he was “turning a new page” after almost a decade at Inshorts, calling it one of the hardest professional decisions he has made. He added that his exit was not driven by uncertainty about the future, but by reflection on a long association with the company.
Thakur joined Inshorts in October 2016 as vice president and spent around seven years in the role before being elevated to chief revenue officer in April 2024, a position he held until April 2026.
He said his tenure was defined by “thousands of mornings, late nights, product debates and breakthrough moments”, as the company evolved into a large-scale digital news platform used by millions.
In his note, Thakur emphasised that Inshorts’ growth was a collective effort across teams, adding that engineers, designers, sales teams and customer support staff all contributed to building the platform. He said the company’s success was not the result of individuals but of “everyone who stayed, passed through, and left their mark”.
Before Inshorts, Thakur worked across several digital media and business development roles. At ESPN, he served as senior regional manager from October 2015 to October 2016, focusing on growth initiatives, strategic opportunities and video distribution.
At Times Internet, he worked for nearly three years, including as head of business development from April 2015 to September 2015 and chief manager from January 2013 to March 2015. His responsibilities included monetisation of mobile platforms, managing media and developer partnerships, and driving revenue across digital properties such as The Times of India and The Economic Times.
Earlier, he worked at Brandmovers as head of business development from June 2012 to June 2013, handling digital, mobile and social media marketing solutions, client development and strategic consulting. During this period, he also worked on advertising revenue, brand strategy and CRM-based solutions.
At Inshorts, Thakur’s role focused on revenue strategy, mobile and media partnerships, and growth initiatives across platforms. His profile highlights experience in mobile product management, digital business models, partner ecosystems and revenue expansion in high-growth environments.
