GECs
Viacom18 Digital Ventures names Monika Shergill as content head
MUMBAI: Viacom18 has appointed Monika Shergill as content head of Viacom18 Digital Ventures. As a part of her mandate, Shergill will be responsible for driving content and programming strategy for Viacom18’s new digital business.
She will be reporting to Viacom 18 COO Gaurav Gandhi.
Gandhi said, “We are delighted to have Monika Shergill on board to drive the content initiatives for our digital business. She brings with her a wealth of experience in content development and creative strategy, which, we believe, will enable us to create differentiated and compelling offerings across audience groups.”
Shergill added, “I hold tremendous regard for the various businesses that Viacom18 has explored keeping in tune with viewer preferences. The digital platform is fast-evolving and I am looking forward to working towards developing this segment further for Viacom18 Digital Ventures, along with its extremely talented team.”
Shergill has close to 20 years of experience in the broadcast industry in creating content, mounting big scale productions, running network teams for channel brands and being responsible for budgets and promotions.
Prior to joining Viacom18 Digital Ventures, she worked with companies like Star India, Sony Entertainment Television, Zee Telefilms and SAB TV.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
