News Broadcasting
Sun’s Ushe TV climbing ratings charts in Karnataka
MUMBAI: The southern leader claims another win.
The Sun Network that is riding a high with Tamil channels Sun and KTV, has now announced that its second Kannada channel – movies-centric Ushe TV – is steadily adding on ratings week by week to its fold.
Quoting the latest TAM (rest of Karnataka) figures, Sun says Ushe TV has a 15 per cent weekly audience share in the C&S 4+ segment for the week ended 26 October, just behind its sibling from the Sun fold, Udaya – a market leader with a channel share of 22 per cent.
ETV Kannada is in third spot at seven per cent. For the week ended 19 October, the percentage share in the same segment stands at Ushe TV 15 per cent, Udaya TV 26 per cent and ETV Kannada five per cent, claims the network.
Even in Bangalore, a cosmopolitan city, Ushe TV is able to maintain a steady audience share of five to six per cent, claims the channel. The total market audience share for entire Karnataka for the past six weeks in the C& S segment indicates percentage shares between 12 to 16 per cent for Ushe TV, 22 to 26 per cent for Udaya TV and 5 to 8 per cent for ETV Kannada.
The network claims that niche programming, a fine collection of movies, live interactions with the viewers and high quality transmission are the factors that are wooing Kannadigas to Ushe TV.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
