Music and Youth
SS Music greets 2005 with new initiatives
MUMBAI: Southern music channel Southern Spice Music (SS Music), which has its 4th anniversary bash due in April 2005, is now dressing itself up for the big occasion. The channel has lined up cultural shows and ground events for the coming months.
On the programming front, the channel has conceptualised a couple of new shows, based on lifestyle and career.
The channel has also decided to give different programming identities to each month. For this, the channel will be employing different themes every month to highlight the programming and content. To begin with, January is planned to be “Action month” and the programming includes in-depth interviews of experts in martial arts, stunt masters, action heroes and fitness/ adventure lovers.
As part of its ground event initiatives, SS Music will be organising various events and cultural shows in several parts of Tamil Nadu, starting January 2005. SS Music president BD Ramesh Babu told indiantelevision.com that the events, targeted at the youth, is meant to popularise the channel in Tamil Nadu’s rural areas.
“The idea is to increase brand recall and brand loyalty in the interior parts of Tamil Nadu”, he offers.
The lifestyle show Style, to be hosted by VJ Shriya, will introduce viewers to the South Indian fashion and movie industry. The primetime show will be launched on 14 January. The weekly will be repeated thrice a week.
The career show Career File, which will be a fortnightly show with 3 repeatsis, is made to showcase various industries to the students to make their choices easier for further studies. The show is made up of two segments – the first, in which college and universities are profiled and the second is more of an interaction with a professional from the industry to understand the dynamics of the job, informs the channel.
The maiden music video from the winners of the channel’s talent hunt, The SS Music Voice Hunt, will release on 14 February. The Tamil album, composed in association with Tamil music director Pravin Mani, will also have a Hindi version. SS Music is releasing the album in association with Sony Music. The channel has already launched a “Name your Band” contest in association with Music World outlets across South India.
“We want the involvement of the audience. We want to know what they would name the band”, says Babu.
Quoting TAM ratings the music channel lays claims to the market leader’s position in the South. According to the channel, is holds a market share of over 50 per cent in the TG of 15-34 years during prime time.
“Overall we have some exciting plans for the New Year. Watch out for some surprises and some good content on SS Music,” Babu sums up.
Music and Youth
TLC launches ‘World On My Plate’ with Shipra Khanna
New travel-food series premieres 29 March at 7:00 PM.
MUMBAI: Shipra Khanna just packed her bags and her flavours because when a celebrated chef takes you on a global plate tour, even the couch starts feeling like first-class. Warner Bros. Discovery India has announced the launch of World On My Plate with Shipra Khanna, a new travel and food series set to premiere on TLC on 29 March at 7:00 PM. Hosted and curated by the popular chef and television personality, the show blends food, travel and culture through an intimate and immersive lens.
Across three visually rich episodes, Shipra journeys to global destinations to explore not just what people eat, but why they eat it, uncovering the stories, traditions and human connections behind every dish. The series opens in London, weaving its iconic landmarks with diverse culinary scenes, before moving to Spain’s vineyards, olive orchards and coastal kitchens.
Warner Bros. Discovery head of advertising revenues for South Asia Tanaz Mehta said: “At TLC, our focus has always been on bringing authentic stories that reflect how people live and connect. World On My Plate builds on this by using food as a lens to explore shared traditions across geographies. We’re excited to collaborate with Chef Shipra Khanna, whose perspective brings both depth and relatability to these narratives.”
Shipra Khanna added, “Food has always been my way of connecting with people and understanding cultures. With World On My Plate, I’ve had the opportunity to step into new worlds, learn from incredible individuals, and share stories that go far beyond the plate. This show is very special to me.”
The series promises strong visual storytelling, meaningful interactions and a fresh perspective on global cuisine celebrating flavours alongside the emotions and traditions that shape them.
In a world where travel shows often feel like distant postcards, Shipra Khanna is serving up something far more personal: a passport to cultures through their kitchens, proving that the best way to understand a place is still through the plate. Tune in to World On My Plate with Shipra Khanna starting 29 March at 7:00 PM on TLC.
