GECs
Sony TV replaces Zee TV at third spot in Hindi GEC Urban
MUMBAI: Backed by popularity of the Kapil Sharma show, Sony Entertainment Television continues to climb up the ladder. In week 40, channel toppled Zee TV at number third position in Hindi general entertainment channel (GECs) Urban Hindi-speaking market.
On the other hand, Star Plus continues to dominate the Hindi GEC in both Urban and rural markets whereas Zee Anmol retained its number one position this week according to Broadcast Audience Research Council (BARC) all-India data.
Hindi GEC
Star Plus continues to lead the genre with 677946 Impressions (000s) followed by Colors on second spot with 582912 Impressions (000s) and Zee TV on third with 499579 Impressions (000s).
Zee’s free to air channel Zee Anmol replaced Star Utsav at number four with 497549 Impressions (000s) and Life OK grabbed fifth spot with 428990 Impressions (000s).
Sony Entertainment Television, Star Utsav and Sab TV bagged the sixth, seventh and eighth spot with 423671 Impressions (000s), 409577 Impressions (000s) and 378751 Impressions (000s), respectively.
Sony Pal and Rishtey stood at ninth and tenth with 367356 Impressions (000s) and 346088 Impressions (000s).
Hindi GEC Rural
Zee Anmol retained its leadership position this week and grabbed first slot with 382681 Impressions (000s) followed by Star Utsav on second slot with 314049 Impressions (000s) and Sony Pal on the third spot with 273997 Impressions (000s). Rishtey maintained its fourth position with 261573 Impressions (000s).
Star Plus bagged the fifth spot with 219001 Impressions (000s). Zee TV stood at sixth spot in Rural HSM with 213199 Impressions (000s) followed by Colors at number seven with 190579 Impressions (000s). Life Ok stood at eighth position with 153626 Impressions (000s) followed by Sony Entertainment Television at ninth place with 129826 Impressions (000s) while Sab TV at tenth spot garnered 114288 Impressions (000s).
Hindi GEC Urban
Star Plus continues to dominate the Hindi GECs genre with 458945 Impressions (000’s) followed by Colors on second with 392333 Impressions (000’s). Sony Entertainment Television replaced Zee TV to claim third spot with 293844 Impression (000s).
Zee TV fell on number four with 286379 Impressions (000s).
Life OK grabbed the fifth spot with 275364 Impressions (000s) followed by Sab TV on sixth with 264463 Impressions (000s) and & TV with 137783 Impressions (000s) stood at number seven.
In Hindi speaking market, free to air channels Zee Anmol, Star Utsav and Sony Pal grabbed the last three spots with 114868 Impressions (000s), 95528 Impressions (000s) and 93359 Impressions (000s), respectively.
GECs
Samsung TV Plus launches Kings of Comedy channel
New free FAST channel brings iconic Hindi comedy shows to millions of Samsung Smart TV owners.
MUMBAI: Samsung TV Plus has just turned up the laughter volume and it’s completely free. The leading free ad-supported streaming television (FAST) service in India has launched Kings of Comedy, a premium comedy channel featuring some of the country’s most beloved primetime shows. Available exclusively on Samsung TV Plus, the channel delivers back-to-back hits including Comedy Nights with Kapil, Khatra Khatra Khatra, and Comedy Nights Bachao, with no login or subscription required.
The launch marks a milestone for free streaming in India, offering audiences a dedicated comedy destination directly from their Samsung TV home screen. It arrives as Samsung TV Plus India celebrates its 5th anniversary, during which the service has grown its monthly active users by 42 per cent and more than doubled its total viewing hours. The platform now offers over 180 free channels across 14 languages.
Samsung TV Plus India general manager and head of business development Kunal Mehta said, “Comedy is the heartbeat of Hindi entertainment, and Kings of Comedy brings together the shows Indians already love, completely free on their Samsung TV. Our focus remains the same take the content people know and make it effortless to access.”
Globally, Samsung TV Plus has surpassed 100 million monthly active users across more than 4,500 channels, solidifying its position as one of the world’s leading free streaming services.
Kings of Comedy is now available on all compatible Samsung Smart TVs. For viewers seeking non-stop laughter without any cost, this new channel delivers a royal treat proving that sometimes the best entertainment really does come with no strings (or subscriptions) attached.
