A playful question from Maniesh Paul sparks a cheeky exchange between the cricket stars
Sony Pictures Networks India’s Akshay Agrawal on advertiser demand, festive ad spending and content-led brand integrations around its new family game show
Sony Pictures Networks India’s new non-fiction show also trends worldwide on X
As Bharat Petroleum completes 50 years, its KBC Season 18 association takes account of how a national programme can now be accessed and participated in through...
Connected TV drives nearly 60 per cent of consumption as the quiz show returns
