iWorld
Prime Video drops a 17-title firecracker ahead of Prime Day 2025
MUMBAI: Prime Video is bringing the noise—and the binge—with a blistering line-up of 17 Indian and global titles in the lead-up to Prime Day 2025 (12th–14th July). With something for every mood, language and genre, the streamer is out to ensure your July watchlist is longer than your shopping cart.
It’s already game on with The Traitors (Hindi), an Indian take on the cult reality format, hosted by Karan Johar. With 20 celebs and one big pot of cash, the drama drops every Thursday at 8 PM.
For desi diehards, Panchayat Season 4 returns from 24th June, back with Abhishek, Pradhan Ji, and Phulera’s eccentric ensemble. Meanwhile, Telugu satire Uppu Kappurambu premieres 4th July, spinning a quirky yarn about a village battling a graveyard crunch—led by Keerthy Suresh and Suhas.
If thrills are your thing, Ground Zero, starring Emraan Hashmi, has already hit. Coming soon is Heads of State (2nd July), a glossy Hollywood caper headlined by Priyanka Chopra Jonas, John Cena and Idris Elba—expect explosions, espionage, and equal parts sass.
The international slate gets grittier with Ballard (9th July), spun off from the Bosch: Legacy universe, and Dexter: Resurrection, slicing into Prime on 12th July with weekly episodes.
K-drama fans, breathe easy: action-comedy Good Boy continues to pack a punch on weekends, while swoonfest Head Over Heels airs on Mondays and Tuesdays.
Already streaming are Deep Cover, a spy romp featuring Bryce Dallas Howard and Orlando Bloom, and The Monkey, a horror-comedy led by Theo James.
From rural satire to global shootouts, Prime Video’s got July loaded. Prime Day 2025 isn’t just a sale—it’s a full-blown screen-fest.
iWorld
Warner Chappell Music launches India ops, Jay Mehta to lead unit
WMG shifts to direct model, unifying publishing and recorded music
MUMBAI: Warner Chappell Music has officially launched direct operations in India, marking a strategic shift by parent Warner Music Group to deepen its presence in one of the world’s fastest-growing music markets.
The move replaces the company’s earlier sub-publishing model with a full-fledged, on-ground operation, aimed at giving Indian songwriters stronger access to global networks, rights management tools, and creative infrastructure.
To lead the push, Jay Mehta has been handed an expanded mandate. Already serving as managing director of Warner Music India, Mehta will now oversee both recorded music and publishing across India and neighbouring South Asian markets, effectively bringing the two sides of the business under one roof.
The unified structure is designed to streamline how artists and songwriters work with the company, offering a more integrated ecosystem that spans compositions, recordings, and global distribution.
Warner Music Group managing director, recorded music and publishing, India and SAARC Jay Mehta said, “India’s songwriters are world-class, constantly redefining genres and pushing creative boundaries. By establishing a direct footprint for Warner Chappell, we’re bridging the gap between local brilliance and global opportunity.”
The timing is no coincidence. According to CISAC, creator collections in India jumped 42 per cent year-on-year to Rs 7 billion in 2024, while IFPI ranks India as the 15th largest recorded music market globally. At the same time, the industry is undergoing a structural shift, with independent and non-film music gaining ground over traditional Bollywood soundtracks.
Warner’s bet is that a direct presence will help it capture this changing dynamic. The company is also offering India-based creators access to its proprietary tools, including AI-powered royalty matching systems and real-time analytics platforms, aimed at improving transparency and earnings visibility.
Warner Chappell Music co-chair and CEO Guy Moot said the move is about shaping a publishing ecosystem that “works for creators and ensures their music is heard, protected, and rewarded everywhere.”
Meanwhile, Warner Music Group CEO Robert Kyncl underlined India’s importance to the company’s global strategy, noting that the new structure creates a “unified powerhouse” for both creators and audiences.
With local studios, global reach, and tighter integration across its business lines, Warner is clearly doubling down on India. And as streaming habits evolve and independent music rises, the company is positioning itself to be not just a participant, but a key architect of the country’s next music chapter.
