News Broadcasting
Nielsen signs deal with Wegener for encoder product
MUMBAI: Wegener which provides equipment for US television, audio and data distribution networks worldwide has announced receipt of an order from Nielsen Media Research for the development and manufacture of the new Wegener SpoTTrac Encoder.
The encoder addresses the industry’s need for improved broadcast verification and commercial tracking services. Nielsen Media Research provides television audience measurement and related services, worldwide. A division of Nielsen Media Research, Nielsen Tracking Services (NTS) is a syndicated offering for advertising agencies, advertisers, public relations companies, broadcasters, producers, and non-profit organisations.
NTS leverages the Nielsen technology network to capture any video content that airs on television. The service is available to companies that wish to more accurately track their commercials and video content, and manage campaign performance.
The encoder is a turnkey workstation that will encode both the audio and video of television commercials, Public Service Announcements, and other spots with Nielsen Media Research content identification information as they are being produced and distributed.
The tracked data will be collected and integrated into Nielsen Tracking Service’s reporting and performance management tools.
News Broadcasting
CNN-News18 to host Kolkata Town Hall on Hooghly River
‘Bhalobasa Bengal Inspiring Bharat’ event on April 20 brings cultural icons, trailblazing women and leaders aboard a cruise to celebrate Bengal’s enduring influence.
MUMBAI: Bengal is about to make fresh waves on the Hooghly and this time the current is pure conversation. CNN-News18 is taking its iconic Town Hall format to the waters of the iconic Hooghly River on 20 April 2026 with a special edition titled ‘Bhalobasa Bengal – Inspiring Bharat’. The floating event will celebrate the state’s rich cultural legacy and how its ideas, creativity and spirit continue to shape the rest of the country.
The unique riverside setting draws on Bengal’s history as a cradle of reform, art and intellectual thought. The speaker line-up mirrors that diversity: cultural heavyweights Mithun Chakraborty and Sreenanda Shankar will share the stage with trailblazing “Devis” such as Tanya Sanyal (India’s first woman firefighter in aviation), Ipsita Chakraborty (Kolkata’s first woman bartender) and Reshma Nilofer Visalakshi (Nari Shakti awardee and marine pilot). Music will flow through the celebrated pianist-vocalist duo Sourendro and Soumyojit, while public life and governance will be represented by Smriti Irani, Leander Paes, Saira Shah Halim, Keya Ghosh, Rekha Patra, Roopa Ganguly and Babul Supriyo.
CNN-News18, editorial affairs director, Rahul Shivshankar, said the event honours voices that carry Bengal’s legacy forward. Smriti Mehra, CEO – English & Business News, Network18, added that Bengal’s stories resonate far beyond its borders, especially as the state heads into polls.
From the first woman to battle flames in the skies to legendary actors who shaped Indian cinema, the gathering promises a rich mix of inspiration, courage and candid dialogue. In a city where culture has always flowed as freely as the river itself, CNN-News18 is turning the Hooghly into a floating forum for ideas that matter.
Tune in on 20 April on CNN-News18, CTV and YouTube to catch Bengal’s heartbeat in full flow.
