News Headline
GEC: Star Plus regains lead, Zee TV slips to third position in urban market
MUMBAI: The leader in the GEC urban market in BARC week 38 Zee TV has slipped to the third position and Star Plus regained the numero uno position.
Star Plus jumped two slots to the third position in the GEC urban plus rural market, whereas Star Bharat slipped a slot to the fourth position. A majority of channels in week 39 almost retained their respective positions as in week 38.
GEC (Urban)
In the GEC – urban market, STAR Plus, Colors and Zee TV bagged the first, second and third positions with 384979, 368820 and 367046 Impressions (000s) sum.
On the fourth, fifth and sixth positions were Sony Entertainment Television, Sony SAB and STAR Bharat with 360545, 258587 and 252423 Impressions (000s) sum.
Sony Pal with 156361 Impressions (000s) sum, &TV with 152123 Impressions (000s) sum, Zee Anmol with 143325 Impressions (000s) sum and DD National with 110624 Impressions (000s) sum were at the seventh, eighth, ninth and tenth positions, respectively.
GEC (U+R)
Zee Anmol and Zee TV retained their first and second positions with respective 661111 and 624676 Impressions (000s) sum.
Star Plus jumped two slots to secure the third position this week with 566586 Impressions (000s) sum, whereas Star Bharat slipped a slot to the fourth position with 561015 Impressions (000s) sum.
Colors, Sony Pal and Sony Entertainment Television retained their respectively fifth, sixth and seventh positions with 552131, 518882, and 489266 Impressions (000s) sum.
At the eighth, ninth and tenth positions are the same three channels respectively — Rishtey, Sony Sab and DD National with 426475, 367321 and 352197 Impressions (000s) sum.
GEC (Rural)
Zee Anmol and Sony Pal respectively retained the first and second positions with 5517785 and 362521 Impressions (000s) sum.
Star Bharat and Rishtey exchanged their last week’s second and third positions with 320714 Impressions (000s) sum and 30852 Impressions (000s) sum. Zee TV retained its fifth position; witnessing a fall in the ratings with 257629 Impressions (000s) sum this week.
DD National jumped a slot to the sixth position this week with 241573 Impressions (000s) sum, whereas Star Utsav slipped a slot and secured seventh position with 238758 Impressions (000s) sum.
Colors, Star Plus and Big Magic bagged the last three positions respectively with 183311, 181606 and 151789 Impressions (000s) sum.
