iWorld
Disney, Pixar & Marvel movies available on Hotstar; exclusive deal signed
MUMBAI: This year Disney India has witnessed spectacular success with its Hollywood movies setting benchmarks that reflect the increasing popularity of English movies in the country. Similarly, Hotstar has emerged as a market leader signaling the rise of digital and mobile entertainment platforms. Hotstar has now announced a new studio partnership with Disney India to dramatically augment its Premium service. It has inked a multi-year SVOD deal with Disney India to showcase the studio’s biggest hits exclusively on Hotstar Premium in India which includes movies like Lucasfilm Star Wars: The Force Awakens, Disney’s The Jungle Book and Moana, Marvel’s Captain America: Civil War and Doctor Strange, Disney.Pixar’s Finding Dory amongst others.
In addition, Hotstar premium subscribers will also have access to popular movies and classics from Disney’s library including Disney.Pixar’s Ratatouille, Brave, Toy Story 3; Disney’s The Lion King, Pirates of the Caribbean: Dead Man’s Chest as well as popular American TV series from ABC Studios such as Castle and Desperate Housewives. Hotstar subscribers will be able to access this content conveniently through Disney, Marvel and ABC Studios branded sections on the homepage of Hotstar.
Hotstar CEO Ajit Mohan said, “Over the last 6 months, we have established Premium as an exciting new service for an Indian audience that is interested in international stories. The deal with Disney is in line with our strategy of bringing the best of new shows and movies from around the world to our Premium subscribers. This partnership signals our continuing strategy: we will invest deeply and widely with the best story tellers in the world to ensure that Premium continues as the standout streaming service in the country.”
“Our movies have met with much success in theatres this year. This deal is important for us as it enables us to offer our movies across Disney, Marvel, Star Wars and Pixar brands and our ABC Studios’ TV shows to our audience wherever they are. Hotstar Premium is an ideal home for our content and it gives subscribers across the country, the chance to revisit their loved stories,” said Disney India VP Studios Amrita Pandey.
Setting its sights on shaping the connected TV experience in India, Hotstar recently appropriated the top spot on iTunes as Apple TV’s App of the Year for India 2016. The recognition came on the back of a breakthrough year in which Hotstar continued to lead and disrupt the Indian market place. The service now has more than 140 million downloads to date. According to third party tracking provider App Annie, that tracks app usage of video streaming platforms, more than 50 million users used the service in India in the month of December.
e-commerce
American Express to acquire AI startup Hyper to boost automation
Deal targets expense management as AI reshapes corporate spending tools.
MUMBAI: From receipts to robots, the expense sheet is getting a brain upgrade as American Express moves to bring artificial intelligence into the heart of corporate spending. The company has announced plans to acquire Hyper, a relatively young but fast-rising startup founded in 2022 that builds AI-powered agents capable of organising expenses, generating reports, verifying compliance with budgets and policies, and nudging users with timely reminders. The deal, expected to close in the second quarter of 2026, underscores a growing shift among financial institutions to automate traditionally manual, time-heavy workflows.
Hyper counts Sam Altman among its backers, adding a layer of Silicon Valley credibility to the acquisition. While financial details remain undisclosed, the strategic intent is clear: deepen automation capabilities and sharpen American Express’s position in the competitive corporate spending ecosystem.
The two companies are not strangers. They previously collaborated in 2024 on a co-branded credit card product, suggesting that the acquisition is less a cold buy and more an extension of an existing relationship. With this move, American Express is effectively bringing that capability in-house, aiming to embed AI directly into its commercial services stack.
Chief executive Stephen Squeri had already signalled the direction of travel in a recent shareholder letter, describing AI as a “structural shift” in how businesses operate. The Hyper acquisition appears to be a direct response to that shift, particularly in expense management, where processes such as approvals, compliance checks and reporting remain ripe for automation.
Alongside the acquisition, the company is also expanding its product suite. A recently launched business credit card offers cashback and benefits at an annual fee of $295, with another card expected later this year moves that complement its broader push into commercial services.
Taken together, the strategy points to a future where managing expenses may require fewer spreadsheets and more algorithms. For American Express, the bet is simple, if businesses are rethinking how work gets done, the tools that power that work need to evolve just as quickly.
