GECs
Decoding Colors’ voyage to top in TAM ratings: wk 50
MUMBAI: With the year 2015 coming to end, the Hindi general entertainment channels’ (GEC) genre has got itself a new leader in Colors, as per analysis conducted by S-Group, an analytical arm of TAM Media Research.
The analysis depicts airing of the Kapil Sharma starrer – Kis Kisko Pyaar Karoon and Big Boss Double Troublein the weekend playing a pivotal role in the channel’s ascend to the pole position.
Additionally on an overall level, the genre has seen a growth of 51 GRPs compared to week 49. Zee TV was the highest gainer in the genre growing to 181 GRPs in week 50 from 152 GRPs in week 49.
For Colors, the growth was majorly driven by the back-to-back airing of Kapil Sharma starrer Kis Kisko Pyaar Karoon on 6 December, 2015 (first airing – 13:00 to 15:54 & second airing – 15:59 to 18:53) driving up the performance of the entire time band.
Besides Kis Kisko Pyaar Karoon, Big Boss Double Trouble – Weekend was another major contributor to the growth of the channel due its increased time spend levels.
The growth story for Zee TV was its self created property – Zee Rishtey Awards 2015. The award night, which aired on 6 December, 2015, garnered close to 2.8 TVR for the entire event. Moreover the channel saw the launch of the new season of India’s Best Dramebaaz on 12 December, 2015, which saw a rating of 2.3 TVR for the entire episode of 92 minutes.
Sony Entertainment Television’s 14 GRP growth was driven to a large extent by the premier of Indian epic film – Bahubali: The Beginning, which was aired twice on Sony during week 50. The first airing on 6 December, 2015 garnered 3.2 TVR for the entire movie followed by the second airing on 12 December, 2015, which saw a rating of 1.02 TVR for the entire movie.
GECs
Asianet Television Awards 2026 celebrates women power in Malayalam TV
“She is the Colour” theme honours icons as ceremony airs on March 14 and 15 at 7 PM.
MUMBAI: If television lights up living rooms, this year Asianet decided to let women provide the colour. The Asianet Television Awards 2026 turned the spotlight firmly on women empowerment with the theme “She is the Colour”, celebrating the strength, resilience and achievements of women who continue to shape society and the Malayalam entertainment industry.
The ceremony honoured several distinguished personalities whose journeys have left a lasting cultural imprint. Among them was legendary playback singer Vimala Varma, widely recognised as the first Malayalam playback singer. The evening also paid tribute to Padma Shri awardees Devaki Amma and Vimala Menon for their exceptional contributions in their respective fields.
Leading women from the Malayalam film industry were also recognised during the event, including actor Shweta Menon, who currently serves as president of the Association of Malayalam Movie Artists, and National Award winning actor Surabhi Lakshmi.
The awards ceremony brought together a glittering lineup of actors and industry figures, including Jayasurya, Vijay Babu, Asha Sarath, Lena, Esther Anil, Anumol, Akhila Bhargavan, Sarayu Mohan, Prajod Kalabhavan, Gayathri Suresh, Sabumon Abdusamad, Swasika, Tini Tom, Sijoy Varghese, Kailash, Veena Nandakumar, Sabareesh Varma, Ansiba Hassan and Dinesh Prabhakar. Kishan Kumar, executive vice president Malayalam at JioStar, was also present at the event.
Beyond individual recognitions, the awards celebrated excellence across Malayalam television, acknowledging artists and technicians whose work continues to drive the industry forward.
The evening also offered plenty of spectacle, with elaborate dance performances, stunt acts and comedy skits performed by popular television and film personalities, turning the ceremony into a full fledged entertainment showcase.
Viewers will get to watch the celebrations when the Asianet Television Awards 2026 air on Asianet on March 14 and 15, Saturday and Sunday, from 7 pm onwards, bringing the star studded tribute to homes across Kerala and beyond.
