News Broadcasting
CNN-News18 breaks the news and the gap with rivals in ratings race
MUMBAI: When it comes to prime-time battles, CNN-News18 is not just reporting the news, it’s making it. The latest BARC data shows the channel miles ahead in the English news race, leaving rivals scrambling to catch up. With a commanding 42.1 per cent market share, CNN-News18 is holding more than just the mic; it’s holding the crown.
The numbers paint a picture as sharp as the headlines: NDTV 24×7 trails with 26.1 per cent, while Times Now languishes at 17.3 per cent. That means CNN-News18 is 61 per cent ahead of NDTV 24×7 and a staggering 143 per cent ahead of Times Now. The gap is so wide that the No. 1 player is practically operating in a different league, underscoring the channel’s edge in delivering clutter-free, noise-free, credible news.
This isn’t a one-off spike. Since BARC resumed ratings in March 2022, CNN-News18 has kept its lead for over three years straight proof that in the ever-changing world of television news, consistency still wins. For viewers, the message is clear: when it comes to English news, CNN-News18 doesn’t just set the agenda, it owns it.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
