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CNBC ropes in HSBC as sponsor for on-air and online activity

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NEW DELHI: Business news channel CNBC has announced that it has signed HSBC bank as sponsor for the channel.

As per the deal, HSBC will sponsor on-air and online activity across CNBC in Europe, the Middle East, Africa and Asia Pacific.

As reported by UK-based Media Week, the deal was negotiated through the Exchange and Invention teams at Mindshare Worldwide, London.

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HSBC will sponsor 60-second vignettes based around a new 13-part series Alternative Investing, wherein the focus will be at non-traditional investments.

Additionally, bank-sponsored hotboards will air around CNBC’s flagship programme, Squawk Box Europe.

The deal also covers sponsoring of a dedicated programme page for Alternative Investing on CNBC.com, which will include episodes of the programme, relevant market data and a guide to different types of alternative investments. This page will be supported by 30-second promos running on CNBC.

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In Europe, CNBC claims a reach of 110 million homes, 1,400 banks and financial institutions, and hotels.

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News Broadcasting

Kamlesh Singh receives Haldi Ghati Award from MMCF

India Today Group editor honoured for three decades of journalism at Udaipur ceremony.

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MUMBAI- Kamlesh Singh just turned a lifetime of sharp words into a shiny shield because when journalism wakes up a society, even the Maharana of Mewar wants to pin a medal on it.

The Maharana of Mewar Charitable Foundation (MMCF) conferred its prestigious Haldi Ghati Award on Kamlesh Singh, a senior editor at the India Today Group, during a ceremony in Udaipur on 15 March 2026. The national award, instituted in 1981-82, recognises “work of permanent value that initiates an awakening in society through the medium of journalism.”

Singh, who leads several editorial initiatives including Aaj Tak Radio, the Teen Taal community and The Lallantop, was presented the honour by Lakshyaraj Singh Mewar, Managing Trustee of MMCF. The citation highlighted his three decades of contributions to Indian media, innovations in digital journalism, mentoring young reporters, and his popular podcast persona “Tau” on Teen Taal, which fosters thoughtful public discourse.

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The Haldi Ghati Award, named after the historic Battle of Haldighati symbolising valour and resilience, is one of four national awards given annually by MMCF. Past recipients include Tavleen Singh, Piyush Pandey and Raj Chengappa.

Other honourees this year included Padma Vibhushan Pt Hari Prasad Chaurasia, Vedamurti Devvrat Rekhe, Treeman of India Marimuthu Yoganathan, Vir Chakra Capt Rizwan Malik, and US-based researcher Molly Emma Aitken, who received the Colonel James Tod Award for contributions to understanding Mewar’s spirit and values.

In an era where headlines often shout louder than substance, the MMCF quietly reminded everyone that real journalism isn’t about noise, it’s about the quiet, persistent work that stirs society awake, one thoughtful story at a time.

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