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Budget ’17: OTT players hoping for tax rationalisation to boost growth

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MUMBAI: 2016 was indeed a critical year for the over-the-top (OTT) services in India. In an emerging market like India, the potential of more content consumption is certainly a reality. Increasing availability of smart phones, internet penetration, affordable data rates, 4G rollout, availability of good quality content and new entrants have led the OTT industry to bloom in 2016 and the trend is likely to continue. But the segment players are also looking up to the government for a clearer economic roadmap after the shockwaves of demonestisation.

“The entertainment industry has always been on the forefront of economic contribution. Though it is expected that GST rollout (as and when it happens later this year) would bring about more uniformity in the system of paying multiple taxes, it is also expected that finance minister Arun Jaitley will announce reforms, which will help control piracy issues in the country and help boost video on demand market in India,” said Muvizz.com COO and co-founder Abhayanand Singh.

Zee’s business head of digital for India Archana Anand opined that 2016 will go down as the year in which the wheels were set in motion for the growth of OTT. According to her, OTT platforms likely to become the go-to source of entertainment in the coming years, particularly for the millennials, who do not have easy access to a TV set and for whom it’s really about the content and not the size of the screen. But for that economic incentives are also needed from the government.

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Echoing similar views, Web Talkies chairman and managing director Virendra Shahaney asserted the government needs to beef up digital infrastructure like Internet and faster implementation of free wi-fi projects. “A relaxed taxation policy for start-ups would be welcome and tax breaks for start-ups should increase to five years with a significant improvement in ease of doing business,” he added.

Pointing out that India downloaded six billion apps in 2016 making service usage the highest globally, Dekkho co-founder Tanay Desai said ,”The BHIM app has been downloaded 10 million times already indicating a healthy potential payment pipeline. GST will aid online payments for users as well as brands by reducing tax barriers across states in India and the industry looks forward to additional (tax) relaxation measures in the upcoming Budget.”

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Budget ’17: Media segments seek succour, digital direction from govt

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iWorld

Meta plans 8,000 layoffs in new AI-led restructuring wave

First phase from May 20 may cut 10 per cent workforce amid AI pivot.

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MUMBAI: At Meta, the future may be artificial but the cuts are very real. The social media giant is reportedly preparing a fresh round of layoffs, with an initial wave expected to impact around 8,000 employees as it doubles down on its artificial intelligence ambitions. According to a Reuters report, the first phase of job cuts is slated to begin on May 20, targeting roughly 10 per cent of Meta’s global workforce. With nearly 79,000 employees on its rolls as of December 31, the move marks one of the company’s most significant workforce reductions in recent years.

And this may only be the beginning. Sources indicate that additional layoffs are being planned for the second half of the year, although the scale and timing remain fluid, likely to be shaped by how Meta’s AI capabilities evolve in the coming months. Earlier reports had suggested that total cuts in 2026 could reach 20 per cent or more of its workforce.

The restructuring comes as chief executive Mark Zuckerberg continues to steer the company towards an AI-first operating model, committing hundreds of billions of dollars to the transition. Internally, this shift is already visible: teams within Reality Labs have been reorganised, engineers have been moved into a newly formed Applied AI unit, and a Meta Small Business division has been created to align with broader structural changes.

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The trend is hardly isolated. Across the tech sector, companies are trimming headcount while investing aggressively in automation. Amazon, for instance, has reportedly cut around 30,000 corporate roles nearly 10 per cent of its white-collar workforce citing efficiency gains driven by AI. Data from Layoffs.fyi shows over 73,000 tech employees have already lost jobs this year, compared with 153,000 in all of 2024.

For Meta, the move echoes its earlier “year of efficiency” in 2022–23, when about 21,000 roles were eliminated amid slowing growth and market pressures. This time, however, the backdrop is different. The company is financially stronger, generating over $200 billion in revenue and $60 billion in profit last year, with shares up 3.68 per cent year-to-date though still below last summer’s peak.

That contrast underlines the shift underway. These layoffs are less about survival and more about reinvention. As Meta restructures itself around AI from autonomous coding agents to advanced machine learning systems, the question is no longer whether the company will change, but how many roles will be left unchanged when it does.

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