News Broadcasting
BSkyB subscriber base sky rockets
MUMBAI: British Sky Broadcasting (BSkyB) has hit a viewer milestone. On Friday, the UK/ Ireland satellite TV platform controlled by News Corp claimed that it had added 170,000 net subscribers in its last fiscal quarter, taking its total to more than 7 million.
With the subscriber base crossing 7 million, the revenues for the company increased by 17 percent to 850 million pounds. According to the media reports, the company claimed that DTH revenues increased by 17 percent to 628 million pounds, which was attributed to a 12 percent increase in the number of satellite TV subscribers.
According to the report, the satellite broadcaster has achieved its goal of signing up seven million subscribers, three months ahead of schedule. The company was originally hoping to attract seven million subscribers latest by the end of this year.
During the tenure of CEO Tony Ball, the firm began to attract a mass audience with the set-top boxes and minidishes to decode digital television signals. The company’s subscriber base has grown strongly since then. Also what boosted the subscriber base was its exclusive deal to screen football matches between the elite English Premier League clubs.
With CEO James Murdoch taking over the reins from Tony Ball, the company is now aiming to increase its total subscriber base to eight million by the end of 2005. It also wants to boost average revenue per user to ?400, up from ?366 in June 2004, reports say.
News Broadcasting
News18 India to air Sabse Bada Dangal on 4 May counting day
Channel promises fastest results, live trends and analysis across five states.
MUMBAI: Ballots will do the talking and screens will do the shouting. As counting day approaches for high-stakes Assembly elections across West Bengal, Tamil Nadu, Kerala, Assam and Puducherry, News18 India is gearing up for an all-day broadcast of its flagship election show, Sabse Bada Dangal, on 4 May from 6 am onwards. The Hindi news channel plans to deliver continuous, real-time updates as votes are tallied, combining live counting data with on-ground reporting and studio analysis. With political fortunes set to shift through the day, the coverage will track every swing, surge and surprise as trends turn into results.
The broadcast will feature a mix of senior political leaders, analysts and experts, offering instant reactions and decoding the evolving electoral picture. Expect heated debates, quick takes and detailed breakdowns as the numbers settle across all five states.
For News18 India, counting day has long been a high-visibility moment. The network is banking on its reporting reach, editorial bandwidth and technology-driven coverage to stay ahead in what is often a fiercely competitive news cycle.
With multiple battlegrounds and shifting narratives, the day promises both drama and data in equal measure. And if all goes to plan, Sabse Bada Dangal will once again turn the counting of votes into prime-time spectacle.
