Cable TV
Arasu Cable to run subscriber awareness campaigns
MUMBAI: The state owned multi system operator (MSO) from Tamil Nadu (TN), Arasu Cable, is looking at running awareness campaign for its subscribers. The campaign will urge them to demand printed receipts from their local cable operators (LCOs).
The MSO is doing this in order to ensure that no one is charged more than the monthly fee of Rs 70. The campaign will begin with a poster campaign from Kancheepuram and will be displayed at government buildings, ration shops, government hospitals and schools, regional transport offices and civic body offices.
Subscribers can lodge complaints over the phone on 044 28221233 if the LCO doesn’t provide a receipt or demands for more money. There are more than 65 lakh Arasu cable subscribers in TN. Printing books have already been handed to LCOs for the same.
Arasu has been awaiting its DAS licence from the ministry for quite some time now. The MSO owned by the Chief Minister J Jayalalithaa’s AIADMK has been writing several letters to the central government to allow its licence go to go through so that it could switch over from analogue to digital.
MUMBAI: When margins wobble, liquidity talks and in Q3 FY25-26, cash did most of the talking. Den Networks Limited closed the December quarter with consolidated revenue of Rs.251 crore, marginally higher than the previous quarter but down 4 per cent year-on-year, even as profitability stayed resilient on the back of strong cash reserves and disciplined cost control.
Subscription income softened to Rs.98 crore, slipping 3 per cent sequentially and 14 per cent from last year, while placement and marketing income offered some cheer, rising 15 per cent quarter-on-quarter to Rs.148 crore. Total costs climbed faster than revenue, up 7 per cent QoQ to Rs.238 crore, driven largely by higher content costs and operating expenses. As a result, EBITDA dropped sharply to Rs.13 crore from Rs.19 crore in Q2 and Rs.28 crore a year ago, pulling margins down to 5 per cent.
Yet, the bottom line refused to blink. Profit after tax stood at Rs.40 crore, up 15 per cent sequentially and only marginally lower than last year’s Rs.42 crore. A healthy Rs.57 crore in other income helped cushion operating pressure, keeping profit before tax at Rs.48 crore, broadly stable quarter-on-quarter despite the tougher cost environment.
The real headline-grabber, however, sits on the balance sheet. The company remains debt-free, with cash and cash equivalents swelling to Rs.3,279 crore as of December 31, 2025. Net worth rose to Rs.3,748 crore, while online collections accounted for 97 per cent of total receipts, underscoring strong cash discipline across operations, including subsidiaries.
In short, while Q3 showed signs of operating strain, the financial backbone remains solid. With zero gross debt, steady profits and a formidable cash war chest, the company enters the next quarter with flexibility firmly on its side proving that in uncertain markets, balance sheet strength can be the best growth strategy.
