Cable TV
Arasu Cable to run subscriber awareness campaigns
MUMBAI: The state owned multi system operator (MSO) from Tamil Nadu (TN), Arasu Cable, is looking at running awareness campaign for its subscribers. The campaign will urge them to demand printed receipts from their local cable operators (LCOs).
The MSO is doing this in order to ensure that no one is charged more than the monthly fee of Rs 70. The campaign will begin with a poster campaign from Kancheepuram and will be displayed at government buildings, ration shops, government hospitals and schools, regional transport offices and civic body offices.
Subscribers can lodge complaints over the phone on 044 28221233 if the LCO doesn’t provide a receipt or demands for more money. There are more than 65 lakh Arasu cable subscribers in TN. Printing books have already been handed to LCOs for the same.
Arasu has been awaiting its DAS licence from the ministry for quite some time now. The MSO owned by the Chief Minister J Jayalalithaa’s AIADMK has been writing several letters to the central government to allow its licence go to go through so that it could switch over from analogue to digital.
Cable TV
Hathway Cable appoints Gurjeev Singh Kapoor as CEO
Leadership change comes as cable TV faces shrinking subscriber base and modest earnings pressure
MUMBAI: Hathway Cable and Datacom has tapped industry veteran Gurjeev Singh Kapoor as chief executive officer, marking a leadership pivot at a time when India’s cable television business is under mounting strain.
Kapoor will take over from Tavinderjit Singh Panesar, who is set to retire in August after a long innings with the company. Panesar, chief executive since 2023, has held multiple leadership roles at Hathway, including his latest stint beginning in 2022.
Kapoor brings more than three decades of experience in media and entertainment. He most recently led distribution at The Walt Disney Company’s Star India business, now part of JioStar. His career spans television distribution and affiliate partnerships, with stints at Sony Pictures Networks India, Discovery Communications and Zee Entertainment.
Panesar, with over three decades in the industry, has worked across strategic planning, distribution and business development in media, broadcasting and manufacturing. His past associations include ESPN Star Sports, Star India, Apollo Tyres and JK Industries.
The transition lands as the cable sector grapples with structural disruption. Traditional operators are losing ground to streaming platforms, while telecom and broadband players tighten the squeeze with bundled offerings.
An EY report estimates India’s pay-TV base could shrink by a further 30 to 40 million households by 2030, taking the total down to 71 to 81 million. The slide follows a loss of nearly 40 million homes between 2018 and 2024, a contraction that has already wiped out more than 37,000 jobs in the local cable operator ecosystem.
Hathway’s numbers reflect the strain. The company reported a consolidated net profit of Rs 93 crore for FY25, down from Rs 99 crore a year earlier. Revenue inched up to Rs 2,040 crore from Rs 1,981 crore. As of December 2025, it had about 4.7 million cable TV subscribers and roughly 1.02 million broadband users.
Kapoor steps in with a familiar brief but a shrinking playbook. In a market where viewers are cutting cords faster than companies can reinvent them, the new chief executive inherits a business fighting to stay plugged in.
