iWorld
ALTBalaji launches a subscription contest for its users
The homegrown OTT platform, ALTBalaji has announced an exciting contest for its app users. As a part of this content, new viewers can avail annual subscription plan for only Rs 300 and get access to some of the best, current and upcoming shows along with viewing the enthralling initial seasons of its previous shows as well.
The contest will start from 9 May until 20 June. To add to the excitement, each week one lucky winner can also get a chance to win a wide range of prizes which include top-of-the-line watches, perfumes, travel hampers, gold shopping vouchers, shopping vouchers and much more. A special hamper of multiple goodies will also be given to anyone lucky winner.
ALTBalaji has always attracted new viewers and wooed them with new path-breaking content and carved a niche for itself in the Indian OTT space. The platform has always offered several appealing incentives to viewers, and this is an effort in that direction.
ALTBalaji has one of the largest original Hindi content libraries, which include 91 original shows spanning genres such as thrillers, drama, romance, youth dramas, horror, comedy, and more which cater to a vast variety of audience segments. Being India’s own homegrown OTT platform, ALTBalaji has featured some of the most talented actors and worked with award-winning directors and acclaimed writers, and it continues to improve the quality of its content. Its upcoming lineup includes shows like Apharan 2, Bois Locker Room, Paurushpur 2, Mental Hood, Season 2 and many more.
iWorld
JioStar revenue hits Rs 9,784 crore as cricket fuels 22 per cent growth
A surge in digital viewership and sports dominance fuels a blockbuster quarter for the media giant
MUMBAI: JioStar is batting on a flat pitch. The media titan’s fourth-quarter results for the financial year 2026 reveal a business scaling new heights, propelled by an unprecedented appetite for premium sports and digital-first storytelling.
Gross revenue for the quarter soared by 22.15 per cent to Rs 9,784 crore, up from Rs 8,010 crore in the third quarter. Operationally, the momentum was equally strong; revenue from operations climbed 21 per cent to Rs 8,372 crore. These figures underscore the firm’s successful integration following the Reliance and Disney merger, creating a dominant force in the Indian market.
The annual performance has been nothing short of a spectacle. Full-year gross revenue reached a massive Rs 36,248 crore, while annual profit after tax hit Rs 3,210 crore. This rapid expansion reflects JioStar’s ability to capture and monetise the massive growth in India’s media consumption.
Cricket proved to be the ultimate growth engine. The ICC Men’s T20 World Cup 2026 and TATA IPL 2026 delivered “record-breaking viewership” across both television and digital screens. The World Cup final alone drew a global peak concurrency of 72.5 million on JioHotstar, cementing its status as the nation’s premier streaming destination. On television, JioStar maintained a commanding 34.2 per cent viewership share, reaching a staggering 810 million viewers nationwide.
The digital numbers were just as impressive. JioHotstar averaged 500 million monthly active users, driven by consistent subscriber growth and innovative AI-led content discovery tools. These advancements are ensuring that JioStar remains at the cutting edge of the global “Race for Attention.”
With a firm grip on the country’s most valuable sporting rights and a rapidly growing digital footprint, JioStar is perfectly positioned for the future. It has built the ultimate content powerhouse—one that is ready to dominate the Indian living room for years to come.
