MAM
Zee assigns digital mandate to Interactive Avenues
MUMBAI: Zee Entertainment Enterprise (Zeel) has appointed Interactive Avenues as the digital agency for its two channels – Zee TV and Zee Cinema.
The account was won on the back of a multi-agency pitch.
The agency will now handle the digital and social media marketing
duties of the two channels.
Interactive Avenues is a digital marketing agency that specialises in SEO, SEM, SMO, PPC, digital media buying and website design.
