MAM
Spykar Spreads love beyond Valentine’s Day with #PocketFullOfLove campaign
Mumbai: Spykar, a fashion brand, was thrilled to announce the launch of its latest campaign, “PocketFullOfLove.” With a mission to infuse positivity into communities and spread warmth and joy, the campaign sought to remind everyone that amidst life’s challenges, love stood above all. The campaign was held on 10 and 11 February 2024, at Phoenix Palladium Mall in Mumbai.
The campaign centred on spreading ‘Pockets full of love’ at the mall, featuring heartfelt compliments on small cards. These messages brought smiles and positivity to recipients, with Spykar representatives also hosting fun activities like the ‘Spin the Wheel’ game at the store, creating moments of joy and connection.
Participants also had the option to collect blank cards, allowing them to personalize compliments and spread kindness to others in their surroundings. Spykar aimed to encourage this chain reaction of kindness, creating a lasting impact and fostering a culture of positivity.
Spykar marketing head Vivek Shah expressed, “In a world that often feels divided and chaotic, it was essential to remind ourselves of the love and compassion that bind us together. The ‘PocketFullOfLove’ campaign was Spykar’s way of spreading this message and fostering meaningful connections within the audience. As a brand, Spykar is committed to delivering more than just fashion. We strive to create experiences that resonate with our audience. With the Valentine’s Day campaign, we hoped to inspire others to embrace kindness and make a difference in the lives of those around them.”
The #PocketFullOfLove campaign not only served as a reminder of the enduring power of love and kindness but also underscored Spykar’s commitment to making a positive impact in the community.
MAM
Time brings TIME100 Next franchise to India with Reliance
List to spotlight 100 emerging leaders, gala set for December 2026 in Mumbai.
MUMBAI: It’s about time India’s next wave got a global spotlight and now, it’s on the list. New York-headquartered Time is expanding its TIME100 Next franchise to India, partnering with Reliance Industries Limited to launch TIME100 Next India, its first international extension of the rising leaders platform. The announcement was made at the Time100 Gala in New York by Jessica Sibley and Nita Mukesh Ambani, signalling a strategic push to tap into India’s growing influence across sectors.
The India edition will recognise 100 emerging leaders from the country and the global Indian diaspora, spanning business, science, sports, arts and social impact. The list will be curated by Time’s editorial team and published online, continuing the franchise’s focus on identifying individuals shaping the future.
The initiative will culminate in a gala event scheduled for December 2026 at the Nita Mukesh Ambani Cultural Centre, anchoring the platform within India’s cultural and business ecosystem.
TIME’s broader Time100 franchise has steadily expanded its global footprint since 2021 through events and impact-led initiatives. Executives noted that India’s growing pool of influential voices and innovators made it a natural next step for the platform’s international ambitions.
For Reliance, the partnership aligns with its broader push to support emerging talent and ideas on a global stage. For Time, it marks a timely bet on India not just as a market, but as a talent engine shaping the next chapter of global leadership.
