MAM
Salman Khan takes Colors to No 2
MUMBAI: If it was the charm and charisma of Amitabh Bachchan that kept Sony Entertainment Television (Set) ahead of Colors, it is now Salman Khan who has stolen the show post KBC.
Just one week after the fifth season of Big B-hosted Kaun Banega Crorepati (KBC) ended on Set, Colors took the ‘Dabangg‘ Khan‘s help to reach number two.
The Viacom18 Hindi general entertainment channel (GEC) has added 43 GRPs (gross rating points) in the week ended 26 November to register 277 GRPs (last week 234).
The channel aired Dabangg and Ready, back-to-back on Sunday (20 November) and Saturday (26 November), clocking close to 40 GRPs.
Additionally, its shows like Bigg Boss 5, Parichay, and Phulwa saw slight increase in the ratings. The channel also aired maha-episodes of Balika Vadhu and Uttaran which clocked 3.6 TVR and 2.3 TVR respectively.
Meanwhile, as per TAM data for the Hindi speaking markets (C&S, 4+), Set lost 38 GRPs post KBC and has slipped to third position among the GECs. The channel ended the week with 231 GRPs (last week 269). The two new fiction shows of the channel – Dekha Ek Khwaab averaged at 1.5 TVR while Parvarish did a 2.32 TVR respectively.
Star Plus, the leading GEC has seen 2 GRPs drop but it continues to record 300+ GRPs and ended the week with 312 GRPs.
Meanwhile, Zee TV lost 12 GRPs and ended the week with 149 GRPs. The fifth channel in the order, Sab, garnered 108 GRPs (last week 115) while Imagine TV registered 73 GRPs (last week 78).
Star One with 42 GRPs (last week 45) and Sahara One with 36 GRPs (last week 40) followed.
Brands
Hyundai and TVS Motor partner to develop electric three wheelers
Joint development pact targets last mile mobility with localisation push
MUMBAI: Three wheels, one big ambition and a charge towards the future. Hyundai Motor Company and TVS Motor Company have signed a joint development agreement to co-create electric three-wheelers (E3Ws), aiming to crack India’s complex last-mile mobility puzzle. The collaboration moves beyond concept talk into execution mode, building on the E3W prototype first showcased at the Bharat Mobility Global Expo 2025. The goal now is clear, design, develop and commercialise a purpose-built vehicle tailored to Indian roads, riders and realities.
Under the agreement, Hyundai will lead design and co-development, bringing its global R&D muscle and human-centric engineering approach to the table. TVS Motor, meanwhile, will anchor the product on its electric platform, leveraging deep three-wheeler expertise and local market insight. It will also handle manufacturing and sales in India, with an eye on exports down the line.
The timing is strategic. India remains the world’s largest three-wheeler market, where affordability, durability and adaptability often outweigh sheer innovation. The upcoming E3W aims to strike that balance combining advanced technology with practical features such as adaptive ground clearance for monsoon-hit roads, improved thermal management for tropical climates, and flexible interiors suited for passengers, cargo or emergency use.
A key pillar of the partnership is localisation. Major components will be sourced and manufactured within India, a move expected to strengthen the domestic supply chain, create jobs, lower costs and improve after-sales support.
The shift from prototype to production will involve rigorous testing, certification and refinement to meet regulatory standards and consumer expectations. Dedicated cross-functional teams from both companies are already in place to accelerate timelines.
At a broader level, the tie-up reflects a growing trend in mobility, global players partnering with local specialists to navigate emerging markets. For Hyundai and TVS, the bet is that combining scale with street-level insight could unlock a new chapter in sustainable urban transport, one that runs not just on electricity, but on relevance.
