MAM
Runwal Group unveils a heart-warming film this Christmas
Mumbai: Embracing the true spirit of the season, Runwal Group unveils their brand new film which brings alive a wonderful story about Christmas magic. The film takes the viewer on a sweet journey, highlighting the importance of being together with family and enjoying happy moments. The brand’s promise of providing an all-encompassing lifestyle through their projects shines through in this well-creative campaign.
In a world filled with the twinkle of lights and festive decorations, Runwal Group’s Christmas-themed brand film goes beyond the visual spectacle to delve into the warmth and love that characterise the holiday season. The film, a celebration of joy and togetherness, beautifully encapsulates the magic that comes alive not just in the decorations but in the heartfelt embrace of loved ones.
The film, crafted with meticulous attention to detail, weaves a narrative that resonates with the audience on a personal level. Through evocative storytelling and visually stunning scenes, Runwal Group invites viewers to immerse themselves in the spirit of Christmas and reflect on the importance of creating lasting memories with those who matter most.
As a company committed to creating not just homes but lifestyles: Runwal Group’s Christmas-themed brand film aligns with its core values of community, warmth, and familial bonds. The film is a heartfelt expression of the company’s dedication to building not just structures, but spaces where meaningful moments are shared and cherished.
Runwal Group CMO Palak Mansotra said,” A home should bring you closer to your loved ones. Our brand film is a testament to the fact that the true magic of Christmas lies in the connections we share with our family and loved ones.”
The brand film is now available for viewing on social media platforms and it getting an overwhelming response from viewers.
MAM
BLS International launches #VisaReady campaign to guide applicants
Initiative targets visa myths, delays and rejections with practical guidance
MUMBAI: Visa woes may soon meet their match because paperwork, it seems, is finally getting a user manual. BLS International has rolled out a new awareness drive, #VisaReadyWithBLSInternational, aimed at simplifying the often confusing visa application process and reducing delays caused by misinformation and incomplete documentation. The campaign, led across social media platforms, zeroes in on a long-standing pain point for travellers: lack of clarity around procedures, timelines and requirements. By offering step-by-step guidance, documentation checklists and clear Dos and Don’ts, the initiative attempts to turn what is typically a stressful process into a more predictable one.
At its core, the campaign also seeks to bust common myths that frequently derail applications issues that often lead to avoidable rejections or last-minute complications. The idea is to equip applicants with practical, actionable insights so they can plan better and submit stronger applications within expected timelines.
The push will not remain limited to digital channels. BLS International plans to extend the initiative across its Visa Application Centres globally, reinforcing awareness at key touchpoints where applicants engage with the process.
BLS International joint managing director Shikhar Aggarwal framed the campaign as more than a communication exercise, emphasising the company’s attempt to embed guidance and preparedness into every stage of the applicant journey.
Operating in over 70 countries and working with more than 46 client governments including embassies, consulates and diplomatic missions, the company has built a sizeable footprint in visa and consular services. With this campaign, it is now leaning into education as much as execution, signalling that in the world of visas, clarity might just be the new currency.
