MAM
Rajeev Khanna is Abu Dhabi T10 COO
MUMBAI: The cricket league Abu Dhabi T10 announces the appointment of Rajeev Khanna as COO for the upcoming season of the tournament, wherein he will be responsible for the overall management and the competition’s operations.
Khanna, who is a former cricket player, has been a pioneer in the field of sports management. He has converted his passion for sports into a career with tenures at leagues such as the Indian Premier League (IPL), Pro Kabaddi League and International Tennis Premier League.
Khanna has been working in the IPL since 2009. He has served as Punjab Kings, COO at Rajasthan Royals, VP at Rajasthan Royals and currently as a consultant for Rajasthan Royals. Through the years, he has been able to bring about a phenomenal change in the ways of sports management at the highest stage.
Khanna said, “The Abu Dhabi T10 is the most exhilarating cricket tournament in the world and therefore, I am very excited to join the bandwagon as the COO of the competition. I will definitely look to ensure that the legacy of the tournament continues to grow exponentially and becomes an even bigger attraction for the stars of the game in the future.”
T10 Sports Management chairman Shaji Ul Mulk said, “Rajeev Khanna has achieved great heights during his career and we are very excited to welcome him to the Abu Dhabi T10 family. I am sure that our tournament will benefit hugely from his experience, and we look forward to a long and fruitful relationship with him.”
The Abu Dhabi T10 will be played at the Zayed Cricket Stadium in Abu Dhabi from 23 November – 4 December 2022.
Brands
Faber-Castell India appoints Sunaina Haldar as director – marketing
With stints at Tata, SleepyCat and ADF Foods under her belt, Haldar is primed to redraw Faber-Castell’s brand story
MUMBAI: Faber-Castell India has poached Sunaina Haldar from ADF Foods, appointing her director – marketing as the German stationery brand looks to muscle up in a category that is rapidly reinventing itself around creativity and self-expression.
Haldar hit the ground running. “My first couple of weeks have been incredibly energising, understanding consumers, visiting markets, engaging with retailers and immersing myself into the world of Faber-Castell Group,” she said.
She arrives with considerable firepower. At ADF Foods, Haldar ran marketing across India and international markets for a portfolio spanning Ashoka, Aeroplane, Camel and ADF Soul. Before that, she was vice-president – marketing at direct-to-consumer mattress brand SleepyCat, where she helmed brand, content and performance marketing. Her résumé also includes a stint leading marketing, new product development and CRM for Tata SmartFoodz at Tata Consumer Products, no small proving ground.
Between corporate roles, Haldar also operated as a fractional CMO for early-stage startups, building marketing strategy and operational structures from scratch, a signal that she knows how to move fast with limited resources.
With 18 years straddling FMCG, D2C and the startup world, Haldar now takes the reins at a brand that has long owned the classroom but is clearly hungry for the living room. In a stationery market where the pencil has become a lifestyle statement, Faber-Castell has picked someone who knows exactly how to sell that story.
