MAM
NDTV gets into a ‘car’riage deal with Hindustan Motors
MUMBAI: Hindustan Motors and NDTV have joined hands for a Ambassador Grand election contest, which gives poll pundits across the country, an opportunity to win a brand new Grand car with power steering.
The election contest that will run for a week from 5 May invites participants to predict the number of seats that they are expecting the triumphant party, whichever it may be, to win. Participants could send in their response by sending an SMS to 6388. One lucky winner whose prediction comes closest to the actual number of seats won by the winning party will get the ambassador Grand in a colour of their choice.
The winner could be from any city within the country. HM shall deliver the Grand diesel (AC) with power steering in metallic colour on ex showroom price basis but subject to certain terms and conditions.
Commenting on the contest, CK. Birla Group general manager corporate communications Soni Shrivastav said, “This is the first time when a contest on elections is being organized on such a large scale. Elections are of an immense interest to everyone in this country and so is the ambassador car. Therefore, we are utilizing this opportunity to reach out to our target audience”.
NDTV India is set to promote the contest through election programmes on their channel from 5 May till a day before the counting begins on 12 May. In case of multiple correct responses, winners would be decided by a lucky draw. Special announcements on the contest and the prize will be made during the opinion polls on 7 May and exit polls on 5 May and 10 May 2004, says a release.
AD Agencies
Prakash Nair reportedly quits Ogilvy after 23 years
One of the agency’s longest-serving leaders has moved on, with his next destination still unknown
MUMBAI: After more than two decades at one address, Prakash Nair has left the building. The president and head of office, north at Ogilvy has moved on from the agency, according to highly placed industry sources. His next move remains unknown. Ogilvy did not respond to requests for comment.
Nair spent over 23 years at the agency, making him one of its longest-serving senior figures. He was elevated to lead the Gurugram office in April 2022, a role that put him at the helm of Ogilvy’s northern operations at a time of considerable churn across the advertising industry.
Before taking charge in the capital, Nair served as associate president at Ogilvy Mumbai, where he worked on some of the agency’s most prized accounts, including Mondelez, Tata Motors, and BP Castrol. Over the years, he built a reputation for driving modern, integrated, and award-winning work, the kind that wins metals at Cannes and keeps clients from straying.
His departure was marked in style. A farewell gathering was held in Delhi, attended by senior figures from across the advertising fraternity, a signal of the regard in which Nair is held in an industry that does not always pause to say goodbye properly.
Where he goes next is the question the industry is now asking. After 23 years at one of the world’s most storied agencies, the answer, when it comes, will be worth watching.
