MAM
Navnit Nakra to spearhead OnePlus India operations
Mumbai: Global technology brand OnePlus has elevated its vice president, chief strategy officer, and head of sales in India, Navnit Nakra, to the role of OnePlus India CEO and head of the brand for India region.
As part of this new senior leadership role, Nakra will spearhead the company’s business operations and overall strategy for the India region, said the statement.
“Navnit has successfully led the strategy and sales operations at OnePlus India, and our team has gained immense growth under his leadership,” stated Oppo chief product officer and OnePlus founder Pete Lau. “India continues to be an important market for OnePlus, and we continue to focus on our India community’s needs as we work towards building a newer, more innovative ecosystem of products and services. Therefore, I am confident that Navnit will play a pivotal role in leading the future business operations effectively in the region.”
Nakra’s journey with OnePlus India began in February 2020 as the vice president and chief strategy officer, wherein he drove the corporate strategy plans as well as key strategic partnerships that are vital to the India business. He went on to also oversee the sales operations of the company in the region, taking on the additional role of head of India sales over the past year.
“Over the last eight years, OnePlus emerged as a leading technology brand for industry-first innovations. These efforts have been led by our talented and committed India workforce that embody our ‘Never Settle’ spirit towards our business in India,” said Nakra. “With the next phase of growth, I am excited for the opportunity to further drive the growth of OnePlus, as we continue to deliver the best of our flagship technology and build our affordable premium ecosystem portfolio to bring cutting-edge products to our community in India.”
MAM
Navi releases new ‘Hurrypur’ film focused on speed and simplicity
Auto breakdown turns F1-style pit stop in campaign film set to Baalti’s track
MUMBAI: When life’s in the fast lane, Navi wants even your breakdowns to be over in a blink. Navi has rolled out a new film under its ongoing ‘Hurrypur’ campaign, doubling down on its core pitch speed and simplicity in everyday transactions.
The film opens on a familiar hiccup, an autorickshaw breaking down mid-ride. But what follows is anything but ordinary. The repair unfolds like a Formula 1 pit stop swift, precise, almost cinematic. Within seconds, the tyre is replaced, the vehicle is back on the road, and even the fare negotiation wraps up in record time.
Set to US-based musical act Baalti’s track “123”, the film uses rhythm and pacing to mirror its central idea, in a world that moves fast, everything around it must keep up.
The narrative builds on Hurrypur, a fictional world where time is treated as currency and delay is almost obsolete. Through exaggerated yet relatable scenarios, the campaign reflects a broader behavioural shift consumers increasingly expect instant responses, whether from people, platforms or payments.
Navi Limited MD and CEO Rajiv Naresh said the Hurrypur universe is designed to highlight the company’s focus on delivering seamless, time-efficient experiences. Meanwhile, creative agency Sideways and director Ayappa KM leaned into humour and visual energy to push the story beyond a typical product-led narrative.
Instead of listing features, the campaign sticks to storytelling turning a routine inconvenience into a high-speed spectacle.
Because in Navi’s world, even a pit stop refuses to slow things down.
