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KKR’s head of marketing Kaustubh Jha moves on

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New Delhi : Kolkata Knight Riders’ (KKR) head of marketing, Kaustubh Jha has moved on after over two years stint with the Indian Premiere League (IPL) team.

“Last week marked the end of my 2.5 years journey at Kolkata Knight Riders,” Jha announced the move in a LinkedIn post. “It’s been a thrilling journey building and scaling the business globally and building the team. As I move into the next phase of my career, I’d like to thank everyone at the #KolkataKnightRiders family. It’s been a great journey with the depth and width of experience, exposure and learning.”

A brand and marketing strategist with experience in providing brand solutions through integrated marketing, Jha had joined the actor Shah Rukh Khan and Juhi Chawla backed team in November 2018 after moving on from ESPN where he spent around three years. Jha has previously worked with MTV India and Lodestar Universal as media planner and buyer.

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MAM

Ameya Velankar steps down as Uber’s head of marketing for India & South Asia

Veteran marketer exits after more than seven years with the ride-hailing giant.

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MUMBAI: After more than seven years of steering Uber through the bumpy roads of India’s mobility market, Ameya Velankar has decided to change lanes. Ameya Velankar has stepped down as Head of Marketing for India and South Asia, marking the end of a significant chapter at the ride-hailing company. He had been with Uber since 2019, taking on multiple roles in product and category marketing before rising to lead the marketing function for the region in 2021.

During his tenure, Velankar played a key role in strengthening Uber’s positioning in one of its most competitive and dynamic markets. He helped drive localised marketing strategies and scale adoption across key offerings such as Auto, Moto, Rentals and Intercity, tailoring global platforms to Indian consumer needs.

Prior to joining Uber, Velankar built his marketing expertise at leading consumer companies including SC Johnson and Marico, where he handled category and product leadership roles. His career began at RPG Enterprises.

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Details of his next professional move have not been disclosed.

In a fast-evolving mobility landscape where brands constantly battle for attention, Ameya Velankar helped Uber stay relevant and resonant with millions of Indian users. As he moves on from the driver’s seat of marketing, the company will now look for fresh ideas to keep its wheels turning smoothly.

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