MAM
HUL biggest advertiser in week 6: Barc
Mumbai: With ad volumes of 5080.24 FMCG firm Hindustan Unilever (HUL) was once again the top advertiser in week 6 (5 to 11 February), according to Barc data. It was followed by other FMCG majors Reckitt Benckiser and Procter & Gamble at 3939.77 and 1168.74.
Godrej Group, Cadbury’s India, Tata Group, Marico, ITC, GSK and Amazon Online India followed, in that order.
Harpic Power Plus 10X Max Clean was the most advertised brand with ad volumes of 704.34. Harpic Bathroom Cleaner (342.66) and Ultratech Cement (325.52) were at number two and three. Last week’s top performer Rummycircle.com dropped to fourth position.
The rest of the slots were occupied by Dettol Antiseptic Liquid, Policybazaar.com, Dettol Toilet Soaps, Dettol Foaming Handwash, Mesho App, and Clinic Plus Shampoo.
Digital
OpenAI’s Stargate lead Peter Hoeschele exits with two senior leaders
Trio behind compute push set to join new startup amid leadership reshuffle
SAN FRANCISCO: Peter Hoeschele, a key figure behind OpenAI’s early Stargate data centre initiative, has exited the company, according to a report by The Information.
The departure is part of a broader leadership shift, with two other senior executives, Shamez Hemani and Anuj Saharan, also set to leave in the coming days. All three are expected to join the same new startup, although details about the venture remain under wraps.
The trio played a central role in OpenAI’s Stargate effort, an initiative aimed at building large-scale data centre capacity in-house to reduce reliance on external infrastructure providers. Their exits mark a notable moment for the company’s compute strategy as it continues to scale rapidly.
OpenAI spokesperson said in a statement to The Information, “We’re grateful for the contributions Peter, Shamez, and Anuj have made to OpenAI and wish them the very best in what comes next.” The company also pointed to the recent appointment of Sachin Katti to lead its industrial compute organisation, signalling continuity in its infrastructure roadmap.
OpenAI has indicated that it does not plan to directly replace Hoeschele’s role, suggesting a possible restructuring of responsibilities within the team.
As competition intensifies in the race to build next-generation AI systems, leadership changes in core infrastructure teams are likely to draw close attention. For now, the spotlight shifts to what this departing trio builds next, and how OpenAI adapts as it scales its ambitions.






